Matthew Senick

Enhancing cross-product insights within dbt workflows Matthew Senick · Follow Published in Towards Data Science · 5 min read · 14 hours ago — Introduction For multi-product companies, one critical metric is often what is called “cross-product adoption”. (i.e. understanding how users engage with multiple offerings in a given product portfolio) One measure suggested to calculate cross-product or cross-feature usage in the popular book Hacking Growth [1] is the Jaccard Index. Traditionally used to measure