Kautilya Prasad

AI-powered hyper-personalization can deliver value to customers by crunching data at enormous capacity and anticipating the customer’s journey with precision. The integration of artificial intelligence (AI) into customer experience (CX) strategies is transforming the way businesses interact with consumers. Customer expectations have never been higher. Let’s see how Hyper-Personalization helps in meeting those expectations. It Is Time to Take Things Personally! Businesses are expected to anticipate the customer’s intention and excel at it. We live