‘I want to make SEGA really shiny again,’ president Shuji Utsumi says
TL;DR: SEGA’s new president, Shuji Utsumi, aims to revitalize the brand by adopting a more aggressive strategy reminiscent of its 1990s and early 2000s heyday. Plans include reviving classic games like Jet Set Radio and Crazy Taxi, launching a new Virtua Fighter, and exploring a subscription service and Super Games category. SEGA’s new president wants to bring the spark back to the beloved games company and stop playing it so safe. VIEW GALLERY – 3