Arthur Cruiziat

Photo by Claudio Schwarz on Unsplash An accessible guide to leveraging causal machine learning for optimizing client retention strategies Arthur Cruiziat · Follow Published in Towards Data Science · 20 min read · 1 hour ago — Details of this series This article is the second in a series on uplift modeling and causal machine learning. The idea is to dive deep into these methodologies both from a business and a technical perspective. Before jumping

Photo by Oleg Moroz on Unsplash Uplift modeling: how causal machine learning transforms customer relationships and revenue Arthur Cruiziat · Follow Published in Towards Data Science · 10 min read · 11 hours ago — Details of this series This article is the first in a series on uplift modeling and causal machine learning. The idea is to deep dive into these methodologies both from a business and a technical perspective. Introduction Picture this: our